Lilly Lashes – which has become an in-demand glam necessity for celebrities like Kim Kardashian and Jennifer Lopez – is expanding their Luxury Lash Line through a new collaboration with beauty giant Sephora. The partnership is now available exclusively at www.Sephora.com and will be available at all Sephora North America locations as of January 2018. She talks about how and why she will hire a content creator. What steps I took to establish a relationship with her.